Thai Acrylic Fibre to go big on Sustainability & Innovation
May 10, 2018 in News
Thailand-based Thai Acrylic Fibre Co Ltd is the 5th largest acrylic fibre manufacturer in the world. Its products are marketed under the brand name Birlacril, which include high quality dyed and raw white tow, top and fibre for various end-uses such as sweaters, blankets, carpets, soft toys and awnings. With over 30 different varieties of acrylic fibre, the company serves both the commodity and the specialty high-end markets. Enjoying worldwide recognition, Birlacril products are sold in more than 40 countries covering all continents. The final products made with Birlacril fibres are marketed by a number of prestigious brands in Europe and America. Satyaki Ghosh, CEO, Thai Acrylic Fibre & Domestic Textiles, speaks about the journey of the company and its focus on sustainability and innovation.
Can you tell us something about the company and what kind of products you manufacture in your plant in Thailand?
Which are your key markets?
How big is the global market for acrylic fibres? At what rate is it growing?
Which are the key focus areas for the company for future growth?
Your company manufactures a very wide range of products. What has been your approach towards product innovation?
Acrylic has been traditionally used in sweaters, blankets and carpets. What other applications you are exploring?
Textile industry is being challenged by authorities on pollution and customers are looking for more and more sustainable products. How is TAF addressing this?
Pollution is one of the most challenging problems facing the textiles industry. From fibre to garment, the various processes not only create a threat to the environment but also consume the natural resources like water. Availability of safe drinking water is reducing globally. In developing nations, the search for safe drinking water can be a daily struggle. Millions of people are getting affected every year from preventable diseases caused by the lack of access to clean water. We are committed to achieve sustainability in our products and processes and constantly innovate to develop sustainable products. One of the biggest success stories for us is our Radianza fibre, which is a very innovative solution to address some of these environmental challenges. It is a ready-to-use dyed fibre manufactured using a technology that involves minimum use of water, energy and harmful chemicals. A fabric made from yarns with 100 per cent Radianza fibres would require only 20 per cent of water/energy as compared to conventional dyeing. Moreover, due to no need of dyeing at a yarn or fabric stage, there is no discharge of dyestuff unlike in conventional dyeing where dyestuff losses lead to polluted effluent.
What is the company’s vision for reaching the next level and how do you plan to achieve it?